On March 20th, the three-day 2026 China International Cosmetics Personal and Home Care Products Raw Materials Exhibition (PCHI) officially came to an end at the Hangzhou Convention and Exhibition Center.Hubei Mingya brought a variety of core new products to Booth 7F64 in Hall 7. With its eye-catching product matrix and intimate and meticulous reception service, Hubei Mingya has gained a lot in this industry-leading event. Not only did it meet a large number of like-minded industry partners, but it also identified a new direction for follow-up development in in-depth exchanges.
I. Booth highlight
On the first day of the exhibition, Hubei Mingya's booth attracted waves of exhibitors to stop and watch with its fresh and simple green and white color scheme and neat and rich display of new products.In this exhibition, we focused on the core needs of cosmetic formulas, focusing on a variety of cosmetic Raw materials, covering many popular functional directions such as emulsification, conditioning, and moisturizing, and brought a real raw material innovation experience to the audience.
Walking into the sample display area, different forms of raw materials such as granules, pastes, and liquids are placed in categories. Transparent containers visually present the texture of the product. Each model is clearly marked with the INCI name and subdivided application scenarios, and the professionalism is full.The most popular on-site consultation is the new
Emollients series of Emollients specially created for high-end skin care formulas. The characteristics of light, non-sticky and excellent malleability on the skin have allowed many merchants to try it repeatedly, and the
Skin Conditioning Agents, which have the dual effects of moisturizing and repairing, have attracted many R&D personnel of makeup and skin care brands to stay and discuss.
Characteristic new products such as PHSPTER™922P (c20-22 alkyl phosphate /stearyl phosphate / behenic alcohol), SMOICON® MY FA999 (acrylic acid (ester) / polytrimethylsiloxane methacrylate copolymer /
Isododecane), etc., with their unique molecular structure and stable formula adaptation performance, they have won the unanimous recognition of the professional audience on the scene.
Throughout the exhibition, our staff has always patiently received every visiting customer, from formula advantages, application scenarios, to performance data, compatibility and compatibility, explaining and answering questions in every detail, so that merchants have a more intuitive and in-depth understanding of the product.After on-site sampling and testing, many customers expressed their ideas for in-depth cooperation on the spot, laying a solid foundation for follow-up business docking.
II. Expand global cooperation
During the three-day exhibition, the entire team maintained an efficient rhythm throughout the process, shuttling between the booth and the negotiation area from the opening to the closing of the exhibition, and conducting in-depth communication with cosmetics brands, foundries, and distributors around the world.Whether it is a domestic first-line skin care brand, or overseas merchants in Southeast Asia and Europe, the team conveys the company's product concept and service value with a professional and enthusiastic attitude.
During the negotiation process, we not only fully demonstrated the existing product matrix, but also tailored solutions to the individual formulation needs of customers.For overseas merchants, the team set up a fast communication channel through WhatsApp on site to synchronize product parameters and sample delivery progress in real time.Domestic customers are directly connected to WeChat to facilitate follow-up samples and order follow-up.During the exhibition, the team has added more than 100 new prospective customers and partners, many of whom are high-quality customers who can cooperate in depth for a long time, which has injected new momentum into the company's domestic and foreign market expansion.
During the exchange, many new ideas for cooperation also collided: local distributors in Southeast Asia took a fancy to our
Cosmetic Emollients, hoping to introduce skin care needs adapted to tropical climates; domestic cutting-edge makeup brands focused on the formula of makeup liquid foundation, and we discussed in depth the optimization plan of Emulsion for cosmetics, and strive to balance skin feeling and makeup holding power.These targeted communications allow us to more accurately grasp the real needs of customers in different regions and categories.
After the exhibition, the team also invited key customers to Hangzhou specialty restaurants. In the relaxed atmosphere of authentic delicacies such as West Lake vinegar fish and Longjing shrimp, they put aside the rigor of business negotiations and talked about industry trends, recipe pain points, and cooperation vision. Unknowingly, business partners have also become close friends.
III. Draw on industry power
For the Hubei Mingya team, the PCHI exhibition is not only a window to showcase products, but also an excellent platform for learning and refinement.In the three days, everyone used their free time to visit the major exhibition halls, observe the release of new products from their peers, listen to the sharing of trends by industry experts, broaden their horizons and update their cognition in exchanges and exchanges, and have a deeper grasp of the development trend of the industry.
Outside of work, Hangzhou's cultural scenery and food culture also make the team feel healed.Take advantage of the gap to stroll by the West Lake and relieve the fatigue of the exhibition in the spring lakes and mountains; check in to the local time-honored brands, taste scallion braised, taste slices of Sichuan, and feel the fireworks of the south of the Yangtze River from the tip of your tongue, which makes the tense rhythm of the exhibition a bit more warm and comfortable.
IV. The end of the new journey
As the last merchant left the booth, the 2026 PCHI Hangzhou Exhibition officially came to an end.Looking back on these three days, what we have gained is not only our intention to cooperate and customer resources, but also a deep understanding of the industry and a clear plan for our own development.The appearance of new products demonstrates the company's R&D strength, customer links have established the foundation of the business, and industry exchanges have pointed the way for follow-up innovation.
Standing at a new starting point, Hubei Mingya New Materials will continue to uphold its original intention, deepen the research and development and innovation of core categories such as Cosmetic Emollients, continuously optimize product performance and service system, and use better raw materials and more professional services to help the global cosmetics industry improve quality and upgrade.At the same time, we will also accelerate the docking and transformation of the exhibition to customers, so that more good raw materials can enter the market, and bring consumers a safer and more efficient skin care experience.
The exhibition ended, and a new journey set sail.With the harvest and emotion of this exhibition, Hubei Mingya will continue to work hard in the field of cosmetic raw materials, and work hand in hand with industry partners to draw a new blueprint for the development of the beauty industry.
Hubei Mingya New Material Technology Co., Ltd.
