When the makeup remover oil market is still plagued by the irritation of lauryl alcohol polyether-4 and insufficient low temperature resistance, OILREE® MY XL277 (peg-7 glyceryl cocoate or polyglyceryl-2 laurate), an efficient compound
Emulsifier specially created for makeup remover scenes, directly targets international giants such as Croda and Kao with the triple advantages of gentleness, high efficiency and high cost performance.
I.Pain points break the game
In products such as makeup remover oil and makeup remover cream, an emulsifier is the core soul: it must not only dissolve makeup and oil quickly, but also emulsify quickly in case of water, while also taking into account the gentleness and stability.However, for a long time, the mainstream PPG-4 in the industry has always had two major shortcomings that are difficult to reconcile.:
-High irritation: it is not friendly enough to the eye area and sensitive muscles, and it is prone to blurred eyes and redness when removing makeup.
-Insufficient low temperature resistance: it is prone to turbidity and stratification in low temperature environments, which affects the shelf life and use experience of the product.
And MY XL277, an efficient makeup remover emulsifier composed of OILREE® MY907 (
Peg 7 glyceryl cocoate) and PEOFA™ MYPG1202 (polyglyceryl 2 laurate), achieves excellent results through the synergy and complementarity of the two ingredients.:
-Peg-7 glyceryl cocoate provides a strong hydrophilic group to ensure rapid emulsification in case of water. At the same time, it has moisturizing properties and does not dry out after cleaning.
-Polyglyceryl-2 laurate provides lipophilic groups, small molecular weight, light texture, can quickly penetrate and dissolve makeup, and is gentle and non-irritating.
Unlike the limitations of traditional single emulsifiers, XL277's complex ligand system perfectly balances cleansing power, gentleness and stability, and has become the core raw material of makeup remover products.
II.Four core advantages
1. Efficient broad-spectrum makeup remover
The oleate part of XL277 has strong permeability and solubility to oil-soluble makeup ingredients such as makeup pigments, silicone oils, and waxes. It can quickly disintegrate stubborn makeup such as waterproof eyeliner, mascara, and makeup liquid foundation, while the laurate part has a small molecular weight, light texture, and excellent spreading properties. It can quickly penetrate the skin texture and achieve “no dead ends. Clean”.
Whether it is daily commuter makeup, heavy makeup stage makeup, or makeup for fragile parts such as eyes and lips, XL277 can dissolve efficiently while avoiding damage to the skin barrier caused by excessive cleansing.
2. Frost resistance, full -5℃
In view of the pain points of low temperature and easy stratification of traditional emulsifiers, XL277 has passed a rigorous freeze resistance test: after being placed at -5℃ for more than 48 hours, the product is still clear and transparent, with no turbidity, no stratification, and no precipitation. It is perfectly adapted to cold chain transportation, northern winter storage and other scenarios, greatly improving the shelf stability of the product.
At the same time, the complex ligand system is gentle and non-irritating throughout the process. It is not sticky or spicy when removing makeup. Sensitive muscles and pregnant women's muscles can also be used with peace of mind, completely saying goodbye to the industry pain points of “makeup remover = irritation”.
3. Significant cost advantage
In the cosmetic raw material market, the makeup remover emulsifiers of international brands such as Croda and Kao have long occupied the high-end market, and the prices have remained high, which has brought considerable cost pressure to the brand.The XL277 uses domestic composite technology to achieve performance benchmarking, and at the same time the price is more competitive, providing a cost-effective alternative for the brand.
| Formula model | Composition ratio | Core characteristics | Applicable scenarios |
| Makeup remover oil-A | 7# mineral oil 90%+ MY XL277 10% lowest cost | Basic makeup remover oil | Affordable makeup remover products for the public |
| Makeup remover oil-B | 7# mineral oil 45% + soybean oil 45% + MY XL277 10% | Suitable for glyceride BB cream,natural vegetable oil formula for sensitive skin | Natural skin care line products |
| Makeup remover oil-C | 7# mineral oil 50% + MY2EHP 40% + MY XL277 10% | Suitable for silicone oil BB cream, Refreshing and non-sticky oily skin | Exclusive makeup remover products for oily skin |
Only 10% of the addition amount is required to achieve excellent emulsification and makeup remover effects, significantly reduce the cost of the formula, and give the brand a more price advantage in the market competition.
4. Compatibility is full
XL277 has excellent compatibility with all kinds of oils and skin care ingredients. Whether it is mineral oil, vegetable oil, synthetic esters, or common skin care ingredients such as
Hydrogenated castor oil and
Cyclopentasiloxane, it is perfectly compatible and will not cause problems such as layering and demulsification.
Its application scenarios cover all categories of makeup remover products:
-Makeup remover/liquid, makeup remover lotion/cream
-Special makeup remover for eyes and lips
-Double continuous phase makeup remover oil
-Makeup remover cream, makeup remover wipes, etc.
For formulators, the high compatibility of XL277 greatly simplifies the formulation design process. Without complex complex debugging, differentiated makeup remover products can be quickly created, the R&D cycle can be shortened, and the R&D efficiency can be improved.
III.From raw material to finished product
1. Sensitive skin friendly
The dual gentle properties of XL277 are perfectly adapted to sensitive muscles, eyes and lips and other fragile parts. With skin care ingredients such as
Amino silicone emulsion, it can create makeup remover products that are both cleansing, moisturizing and repairing.
2. Under the trend of natural skin care
Under the wave of natural and pure skin care, makeup remover oils based on vegetable oils such as soybean oil and Jojoba oil have become the focus of brand research and development.The high compatibility of XL277 with various vegetable oils allows formulators to easily create a 100% vegetable oil-based makeup remover oil, while ensuring the emulsifying effect and stability, without worrying about low temperature stratification.
3. Cost-effective
For brands that focus on the affordable market, XL277's low-cost advantage allows brands to launch high-quality makeup remover oils at lower prices, seize the sinking market, and ensure product quality and user experience.
IV.Technology empowers domestic raw materials
The birth of MY XL277 is a major breakthrough in the technology of domestic cosmetics raw materials:
-With independent research and development of complex technology, it has achieved performance benchmarking with the products of international giants, and even has advantages in low temperature resistance and gentleness.
-With the adaptability of all categories, it empowers the innovation of makeup remover products.
As a compound emulsifier specially created for makeup remover scenes, the recommended addition amount of XL277 is 1%-10%, which can achieve excellent makeup remover and emulsifying effects. At the same time, it has a cleansing, moisturizing, and silky skin feeling. It is a very cost-effective raw material in the formula of makeup remover products.
| Product name | OILREE® MY XL277 |
| INCI name | Peg-7 glyceryl cocoate/polyglyceryl-2 laurate |
| CAS number | 68201-46-7 |
| Packing | 25kg/drum |
| Recommended addition | 1%-10% |